Well, it's official. Microsoft bought Actiblizz.
Today is a good day to play. We have completed the acquisition of Activision Blizzard and are welcoming Activision Blizzard and its businesses to Microsoft Gaming.
Activision, Blizzard, and King publish some of the most played and most beloved franchises in gaming history, from Pitfall to Call of Duty, Warcraft to Overwatch, Candy Crush Saga to Farm Heroes Super Saga. By combining Xbox with Activision Blizzard’s skill, knowledge, and amazing legacy of games, we will bring the joy and community of gaming to even more players around the world.
We are eager to learn from their creativity, exchange insights and best practices, and empower our new colleagues to bring their visions to the widest possible audience. And today, we officially start the work of bringing more groundbreaking games to more players than ever before and across new platforms from mobile to cloud streaming. We also begin the work to make Activision, Blizzard, and King’s muchloved library of games available in Game Pass and other platforms — we’ll have more to share in the coming months.
We couldn’t be more excited that Activision Blizzard employees are our colleagues, co-workers, and teammates. Bobby Kotick has agreed to remain in his role through the end of 2023, reporting directly to me, to ensure a smooth and seamless integration. We look forward to working together as a unified team and we will share more updates on our new organizational structure in the coming months.
I‘d like to give a very special and heartfelt thanks to everyone who helped make this acquisition possible. We couldn’t have accomplished this without your dedication.
Over the coming weeks, I’ll be visiting the Activision, Blizzard, and King offices, along with members of our Gaming Leadership Team. We’ll have the opportunity to welcome our new colleagues at our next virtual all-hands for Xbox employees, and for the greater Microsoft community, we’ll discuss this and more in the November 8 session of the Company Strategy Series.
Together, we can unlock a world of possibilities for players and creators.
Phil
Luckily nobody said there were zero well design AAA games, only that I don't much care if the big studios eat each other. You can always make another studio. It's happened before, it'll happen again. This isn't like car manufacturing where startups face overwhelming costs and regulatory burdens to begin work. Get some capital, hire some good devs, come up with a thoughtful concept, and people will pay for it. Shit, they'll pay for virtual goods with no expectation of seeing a finished game (coughStarCitizencough).
The key phrase there being "at the moment." And frankly the reverse is a lot more true for more enduring reasons. AAA development is entirely too invested in graphical fidelity at the expense of everything else and entirely too beholden to shareholders to take meaningful risks.
I do not give one tiny, insignificant shit what corpo entertainment goons do to each other or what hats they wear and neither should you. Blizzard as you knew it has been dead for years. This acquisition means nothing. The people that made the Blizzard you knew great can make their own company and probably will if they're still working. Stop caring about companies and start caring about the human beings that make good games. Remember their names, look at who they work for.
Game dev has to grow up just like Film did and you can expect the same market driven patterns to emerge. Indies take risks, the big boys iterate on the formulas they establish, and occasionally they stumble into something legitimately good. So it goes.
But for every big budget film that's good, you'll have a dozen Michael Bay style 'splosion and lens flare fests. That's the expected pattern.