this post was submitted on 15 Apr 2025
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Buy European

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[โ€“] groet@feddit.org 23 points 3 days ago (1 children)

Huh I never knew milka got bought by a US company. Always thought they were german (which is also wrong, they were Swiss, but produced in Germany)

[โ€“] Hawk@lemmy.dbzer0.com 5 points 2 days ago (1 children)

Many Milka products are actually made in Belgium

[โ€“] MummifiedClient5000@feddit.dk 13 points 2 days ago (1 children)

Made, yes, but under license to the brand owner, american megacorp Mondelez. (Much like Coca Cola).

Mondelez owns a lot of brands that you might assume are European. Here is their list.

[โ€“] Hawk@lemmy.dbzer0.com 1 points 2 days ago (3 children)

European-made*

While they're owned by a US company, they're still produced in the EU by EU employees sold on the EU market.

Boycotting these hurts the EU economy, not the US so where should the line be drawn?

[โ€“] Wrufieotnak@feddit.org 9 points 2 days ago

Profits are still extracted to the USA.

And if you buy european stuff, that also needs to be produced. And if those European companies have increased demand, they need to invest in bigger productions, where people who lost their job in the USA owned plant can go to work.

This time it really is a net zero game for the workers.

Prioritize products that are both made in Europe and owned by European companies.

The profits go to the US. I doubt that taxes are paid in Europe. Buy from European companies, then those jobs are created there.

[โ€“] rumschlumpel@feddit.org 18 points 3 days ago* (last edited 3 days ago) (3 children)

TIL Belgians have Fritz Cola. It can be hard to tell how widespread a brand is when you're from its home market ... I wonder if the new German chancellor is going to affect Fritz Cola's popularity ("Fritz" is short for "Friedrich").

[โ€“] Silic0n_Alph4@lemmy.world 5 points 3 days ago

In the U.K. thereโ€™s Fentimanโ€™s for soft drinks.

I donโ€™t drink fizzy drinks but my wife does. Iโ€™ll keep my eyes open for Fritz Cola for her!

[โ€“] Branny@sh.itjust.works 7 points 3 days ago (1 children)

Its pretty good and available in one of the largest supermarket chains in the Netherlands (AH)

[โ€“] huppakee@lemm.ee 7 points 3 days ago

We also have Dr Foots in the Netherlands, which is more like Dr Pepper / Cherry Coke than regular Cola but it's good and made here (by the company behind Bavaria and loads of other beers. (https://en.wikipedia.org/wiki/Royal_Swinkels). Lot of their money is earned by producing for supermarkets, so all those unbranded cheap versions are also not American. ๐Ÿ‡ณ๐Ÿ‡ฑ ๐Ÿ‡ช๐Ÿ‡บ

[โ€“] DmMacniel@feddit.org 3 points 3 days ago* (last edited 3 days ago)

I will not allow the name of Fritz Kola be ruined by Fotzen Fritze! My hamburgian pride forbids it!

[โ€“] Silic0n_Alph4@lemmy.world 9 points 3 days ago (1 children)

Looks like the shoes in the image are by Veja, a French brand. Perfect timing, I need some new trainers!

[โ€“] frank@sopuli.xyz 2 points 2 days ago (1 children)

My partner has a pair. They're fantastic. Definitely will be my next casual trainer too.

[โ€“] Valmond@lemmy.world 1 points 2 days ago

Had a pair a long time ago, very sturdy but also very slick and nice! I'd buy again if they made bigger sizes, the 45 were a tad small.

It's great that newspapers pick up on the movement and write about it. More people should get awear of what the buy and use.