Here's an AI outline because this was actually a good talk:
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How Platforms Die
- The speaker introduces the concept of platform decay or "enshittification" and how it leads to the death of internet platforms.
- He defines platforms as firms like Uber, Amazon, and Facebook that connect users and business customers.
- He outlines a 3-stage process called enshittification where platforms:
- Are initially good to users
- Abuse users to benefit business customers
- Eventually abuse business customers to only benefit shareholders
- This results in the platform becoming a "pile of shit" that dies.
- The speaker introduces the concept of platform decay or "enshittification" and how it leads to the death of internet platforms.
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Facebook Case Study
- He uses Facebook as a case study of enshittification's 3 stages:
- Initially attracted users by promising privacy protections and custom feeds
- Then broke promises and sold user data to advertisers and flooded feeds with publisher content
- Finally, reduced value to users and fees for publishers to extract all value for shareholders
- This led to an angry user base and brittle equilibrium
- He uses Facebook as a case study of enshittification's 3 stages:
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Causes of Enshittification
- Lack of Competition
- Weak antitrust enforcement has allowed consolidation across industries
- Companies can use predatory pricing to undercut competitors
- Mergers eliminate competition
- Example: Google relying on acquisitions rather than in-house innovation
- Unrestricted "Backend Tweaking"
- Tech platforms control the algorithms and systems behind their products
- They can arbitrarily change these to alter user experiences
- e.g. Facebook reducing visibility of publisher content in feeds
- Done without transparency, oversight or accountability
- Bans on Reverse Engineering
- Laws like DMCA 1201 and CFAA criminalize circumventing DRM and terms of service
- Makes it illegal to reverse engineer platforms to enable interoperability
- Tech companies use IP laws to prevent modding and adversarial interoperability
- e.g. Apple using IP laws to prevent iOS modding
- Lack of Competition
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Solutions
- Strengthen Antitrust Enforcement
- Block anti-competitive mergers
- Break up existing tech giants
- Pass Privacy, Labor and Consumer Protection Laws
- Comprehensive federal privacy laws with private right of action
- End worker misclassification through gig economy
- Apply consumer protection standards to platforms
- Allow Adversarial Interoperability
- Roll back laws criminalizing modding, reverse engineering
- Use government procurement to incentivize open ecosystems
- Appoint special masters to oversee platform legal threats
- Keep Interoperators in Check
- Bind interoperators to the same privacy, fair trading and labor laws
- Determined through democratic process vs corporate policy
- Strengthen Antitrust Enforcement
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Conclusion
- We need to prepare and spread these policy ideas to capitalize on the next crisis
- Efforts are underway to enable a better internet through this approach