this post was submitted on 03 Jun 2024
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For much of the last four years, automakers and their dealers had so few cars to sell — and demand was so strong — that they could command high prices. Those days are over, and hefty discounts are starting a comeback.

During the coronavirus pandemic, auto production was slowed first by factory closings and then by a global shortage of computer chips and other parts that lasted for years.

With few vehicles in showrooms, automakers and dealers were able to scrap most sales incentives, leaving consumers to pay full price. Some dealers added thousands of dollars to the manufacturer’s suggested retail price, and people started buying and flipping in-demand cars for a profit.

But with chip supplies back to healthy levels, auto production has rebounded and dealer inventories are growing. At the same time, higher interest rates have dampened demand for vehicles. As a result, many automakers are scrambling to keep sales rolling.

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[–] Pistcow@lemm.ee 26 points 5 months ago (2 children)

Purchased a new Toyota Tacoma TRD Pro in 2020 for $45k. The new 4th gen 2024 TRD Pro is 45% price increase. Car manufacturers can get tucked with these prices.

[–] KoalaUnknown@lemmy.world 3 points 5 months ago* (last edited 5 months ago)

I bought a new Corolla in 2021 for 18k. Totaled it a year later and the insurance company gave me 24k. That still wasn’t enough to buy a new one.

[–] tal@lemmy.today -4 points 5 months ago (1 children)

Not all of that is inflation, but a pretty hefty chunk of it is, as that period saw a (for the US, in recent decades) high rate of inflation.

https://www.usinflationcalculator.com/

Between 2020 to 2024, there was 21% inflation.

[–] tyrant@lemmy.world 25 points 5 months ago (1 children)

Another article about "deals". Lower the prices. Deals are bs. These corporations have over reached and no one is buying their shit any more.

[–] SuperCub@sh.itjust.works 4 points 5 months ago (1 children)

Yeah this appears to be a concerted propagandic effort, at least editorially.

[–] tyrant@lemmy.world 3 points 5 months ago

I saw at least one more from NY times after this one. Marketing through the press

[–] HurlingDurling@lemmy.world 20 points 5 months ago

Dealers and car manufacturers can get fucked. New cars are gimmicky privacy invading gas guzzlers that cost a small fortune, fuck that. If I HAVE to buy another car, it will be something older than 1994 even if I have to tear the thing apart and rebuild it it will STILL be better than whatever ginormous SUV or Truck these cunts think of selling in order to circumvent the CAFE regulations.

[–] nailingjello@lemmy.zip 9 points 5 months ago (2 children)

Good news, but still far from over yet. Good luck to any family trying to get a Toyota Sienna minivan.

[–] Car@lemmy.dbzer0.com 10 points 5 months ago (1 children)

It’s a little weird when a Civic Type R has the same markup as a Telluride or Sienna

[–] NauticalNoodle@lemmy.ml 4 points 5 months ago* (last edited 5 months ago) (1 children)

it's a Type R, not a base model Civic with a traditional 4-cyl engine. Isn't the type-R used for modification, racing, and supported by a whole secondary market?

[–] IamSparticles@lemmy.zip 2 points 5 months ago

I think maybe they meant it the other way around? Tuner/enthusiast trims have been getting high markups for decades. It's weird that the family cars are now getting the same markups.

[–] chronicledmonocle@lemmy.world 3 points 5 months ago (1 children)

I bought one two years ago. Managed to snipe it before it went up on the web site. It still hadn't been cleaned or detailed, but I didn't care with how scarce they are.

[–] chronicledmonocle@lemmy.world 1 points 5 months ago

Nothing beats a Toyota for reliability these days

[–] AnalogyAddict@lemmy.world 7 points 5 months ago

I was getting harassed by my dealer to buy a new car, and I said I didn't like the new cars and all their "features." He said "fair enough" and left me alone after that.

[–] FlyingSquid@lemmy.world 5 points 5 months ago (1 children)

Cool. I'm still never planning on buying a new car.

[–] CaptKoala@lemmy.ml 4 points 5 months ago (1 children)

I've owned dozens of cars, none have been purchased new (or even from a dealership), and I hope I never will. New cars are just computers with wheels, it's a no from me.

[–] dan1101@lemm.ee 3 points 5 months ago

I bought one new car, it was neat but not that much better than a 3-5 year old used car with ~40,000 miles for half the price.

[–] granolabar@kbin.melroy.org 5 points 5 months ago

Imagine having to "own" a rapidly depreciating equipment to be able to work for some clown to earn money for shelter and food but car payment first ;)