As said, Ronald disappeared a while ago for other reasons, but along with that McD became more of a "modern" look and got away from catering to the family at a kid's level. They still changed successfully. My point was that Musk would throw everything out and do something totally not designed to bring people to eat there, and then blame everyone but himself. His most successful work seems to be when he lets other run the show, and his real problems started when he forgot that and tried to be front and center on everything without anyone filtering his ideas and verbal thoughts. Elon Musk a decade back would now have a different image had he just hired and listened to a good PR person.

[–] PersnickityPenguin@lemm.ee 2 points 1 year ago

The difference of course is that McDonald's hired a marketing and PR firm to design a successful marketing campaign as well as a cohesive branding strategy that integrated its online and television advertising with an update of their store architectural design.

Musk on the other hand is basically a wrecking ball destroying Twitter. He is not doing a very good job of reinventing the company and likely scared off any future employees who may want to work there, while being the target of a large class action lawsuit against people who were illegally fired.

[–] Subverb@lemmy.world 1 points 1 year ago* (last edited 1 year ago)

They already dropped him for basically that reason back in 2016.

https://www.the-sun.com/money/3419072/why-mcdonalds-get-rid-ronald-mcdonald/