this post was submitted on 07 Aug 2023
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Mildly Infuriating
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Huh, I just looked. I swear it was more cancerous before.
Yahoo Finance managed to make itself real damn useful, and that's one of the most lucrative ad markets, if not THE most lucrative.
When I woke my Yahoo Mail account from its ancient slumber, everything was in Spanish for some reason, and I expect that reason is that they expanded outside the US and have a large user base in South America, where Yahoo probably doesn't look as dead. "Free email" goes even farther when your country doesn't get to have the world's reserve currency. So Yahoo just defaulted to Spanish for accounts until I had to tell it I'm a gringo.
Americans really do have a hard time remembering the rest of the globe exists, but our companies don't, so a lot of companies that seem "dead" are just really active outside the US.
So yeah, somebody is still using Yahoo News. Quite a lot of somebodies, actually. Even Americans. Especially Americans. They hooked us with real nice stock market quotes and such. That's how you reel a Yankee back in, make it easy to see that revenue trend at a glance.
I'm originally from Australia where Yahoo used to be very big, but I don't think it's commonly used there now either. Australia generally copies the US though, so I guess I shouldn't be surprised that Yahoo News is popular in some countries outside US and AU.