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Amazon's Fire TV is Adding Full-Screen Video Ads That Play When You Start Your Fire TV
(cordcuttersnews.com)
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Someone mentioned, either in this thread or another thread going outside and I found that amusing as in the same way that people used to come into pubs to sell pirate DVDs, they're now selling Android TV boxes and fire sticks for £100. You'd be surprised at what the layman knows.
The layman doesn't know what that it though. I know people who have those and they just called them "dodgy fire sticks" and have no idea how or why they work.