this post was submitted on 04 Apr 2025
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They do it because it works on the whole. If straight titles were as effective they'd be used instead.
Well, I'm doing my part against them by refusing to click on any bait headlines, but I fear it's a lost cause anyway.
I try and just ignore it and read what I'm interested in regardless. From what I hear about the YouTube algo, for instance, clickbait titles are necessity more than a choice for YouTubers, if they don't use them they get next to no engagement early and the algo buries that video which can impact the channel in general.
That's mildly depressing.
It really is quite unfortunate, I wish titles do what titles are supposed to do instead of being baits.but you are right, even consciously trying to avoid clicking sometimes curiosity gets the best of me. But I am improving.
The one weird trick that makes clickbait work