In the literal sense, yes, but not in the context of marketing cohorts, which are usually based on birth date ranges and are used to group members of society who experience similar pressures and exhibit similar behaviors. Gen Y/Millennial and Gen Z are marketing terms, so it’s possible for a parent to have a child in each.
In the literal sense, yes, but not in the context of marketing cohorts, which are usually based on birth date ranges and are used to group members of society who experience similar pressures and exhibit similar behaviors. Gen Y/Millennial and Gen Z are marketing terms, so it’s possible for a parent to have a child in each.