this post was submitted on 27 Jul 2023
1264 points (97.8% liked)

Memes

45520 readers
1229 users here now

Rules:

  1. Be civil and nice.
  2. Try not to excessively repost, as a rule of thumb, wait at least 2 months to do it if you have to.

founded 5 years ago
MODERATORS
 
top 50 comments
sorted by: hot top controversial new old
[–] whileloop@lemmy.world 181 points 1 year ago (2 children)
[–] BroBot9000@lemmy.world 25 points 1 year ago (2 children)

Who sell you as a consumer to vast ad agencies and make a profit off your doom scrolling.

[–] Noughmad@programming.dev 12 points 1 year ago

Not quite, these two are the vast ad agencies.

[–] b3nsn0w@pricefield.org 3 points 1 year ago

nope. they do all the tracking and manipulation themselves. selling to other ad agencies would allow said other agencies to compete and they don't want that.

they might share data between each other though, we can't really prove they don't

[–] RagingRobot@lemmy.world 20 points 1 year ago

We are lucky to still have 2 choices

[–] NevermindNoMind@lemmy.world 82 points 1 year ago (9 children)

Here's the fun part, they don't need to listen to you. You are far more predictable than you realize. They already know everything about you, what you search, what apps you use, what kinds of exercise you do and when, what you eat, what articles you read, movies and podcasts you consume, music you listen to, what you buy, where you go, who you hang out with, and everything about the people you hang out with. Every minute of your life is meticulously tracked and analyzed and compared to the hundred thousand people who are just like you in terms of interests and patterns. They can predict to a scary degree what your thinking before you might even realize it yourself. They know you better than you know yourself. Why waste the resources sifting through hours of recordings when they already know everything going on in your head from the million data points you voluntarily transmit to them everyday?

The other part of this to keep in mind is that you are bombarded with ads all day most of which you ignore. It's just that those few times where they manage to hit a straight bullseye, showing you an add for something you were just talking about or even just thinking about, those are the ones that will stick in your memory.

[–] gizmonicus@sh.itjust.works 39 points 1 year ago (4 children)

Please, please, please, can people just understand this?! It's infuriating hearing all these conspiracies when in reality, it's so much simpler to just use the data we already know they collect.

[–] Instigate@aussie.zone 10 points 1 year ago (2 children)

It’s also frankly scarier that they can predict our thoughts, patterns, movements etc. without the need to listen to us at all. That scares the shit out of me.

[–] gizmonicus@sh.itjust.works 3 points 1 year ago

It's not really all that crazy to think though. We create categories for people in our own heads and predict their behavior all the time. Often times we get it right because people are at least somewhat predictable. Look no further than starter pack memes.

load more comments (1 replies)
load more comments (3 replies)
[–] outdated_belated@lemmy.sdf.org 12 points 1 year ago* (last edited 1 year ago) (2 children)

There was the incident of Target or some store realizing someone was pregnant before they did themselves, which seems relevant here.

[–] NevermindNoMind@lemmy.world 13 points 1 year ago* (last edited 1 year ago)

Yes! I was going to mention that, I heard about that years ago, so things have to be way more sophisticated now. Just looked it up the story was from 2012, and target was just tracking credit card numbers and noticing when women started buying things like unscented lotion. So this is waaay less sophisticated then the information companies are sucking up in present day.

As Pole’s computers crawled through the data, he was able to identify about 25 products that, when analyzed together, allowed him to assign each shopper a “pregnancy prediction” score. More important, he could also estimate her due date to within a small window, so Target could send coupons timed to very specific stages of her pregnancy.

One Target employee I spoke to provided a hypothetical example. Take a fictional Target shopper named Jenny Ward, who is 23, lives in Atlanta and in March bought cocoa-butter lotion, a purse large enough to double as a diaper bag, zinc and magnesium supplements and a bright blue rug. There’s, say, an 87 percent chance that she’s pregnant and that her delivery date is sometime in late August.

https://www.forbes.com/sites/kashmirhill/2012/02/16/how-target-figured-out-a-teen-girl-was-pregnant-before-her-father-did/?sh=75e6dd266668 The story I found was a girl who got a target mailer for pregnancy stuff and her dad was pissed, only to find out later that his daughter was im fact pregnant. Target changed tactics, instead of sending mailers with just baby stuff, they start sending personalized mailers with some baby stuff mixed in, increasing as the due date approaches. And again this was 11 years ago and just used credit card information and target purchase data. It's wild to think of what they can do now.

[–] gizmonicus@sh.itjust.works 11 points 1 year ago

Low income, less than high school education, late teens, living in the deep south, buying pickles in bulk from Costco... Survey says: prèganté

[–] notenoughbutter@lemmy.ml 11 points 1 year ago (3 children)

then how do you explain facebook giving people ads for stuff they say
eg. this youtuber made an experiment where he wasn't getting ads for oven and when he started saying oven multiple times, he got ads for oven https://youtu.be/-nkiPEGU_lY

[–] gizmonicus@sh.itjust.works 7 points 1 year ago* (last edited 1 year ago)

The video you linked would be stupid easy to reproduce by recording a voice over after scrolling ads on Facebook for a minute. If you want to convince me, you would need to perform a controlled experiment with multiple unrelated search terms, fresh Facebook accounts with no browsing history, etc.

Or, what if this is real? Maybe the YouTuber wasn't just phishing for view counts with clickbait to boost his channel and actually did make that video in good faith and sure enough, Bluetooth speakers show up in his feed? What's to say he hasn't been seeing Bluetooth speaker ads because he's a tech inclined, middle aged man with disposable income and the opposite effect is true: maybe he subconsciously chose Bluetooth speakers because he's been seeing ads for them on Facebook recently? Our minds aren't exactly good at keeping track of that kind of thing and advertisers take advantage of that shit all the time. Look at the familiarity principle or mere exposure effect.

My point isn't to say Facebook and Google don't collect tons of data about us, they do that all the time for sure. It's just that there are simpler, more reliable and less processor intensive ways to build a behavioral model. Google knows where I work, what I search for, how old I am, how many kids I have, what YouTube videos I watch, ... There's more than enough there to figure out what kind of ads to serve me.

[–] PipedLinkBot@feddit.rocks 7 points 1 year ago

Here is an alternative Piped link(s): https://piped.video/-nkiPEGU_lY

Piped is a privacy-respecting open-source alternative frontend to YouTube.

I'm open-source, check me out at GitHub.

[–] june@lemmy.world 7 points 1 year ago (1 children)

Or Facebook recommending people that I’ve talked to by text and never met irl (met on dating app, moved to text, fizzled out) when it’s not supposed to have access to my contacts.

[–] graham1@gekinzuku.com 22 points 1 year ago (1 children)

Yeah but Facebook probably has access to the other person's contacts where your name and phone number were stored

[–] june@lemmy.world 4 points 1 year ago (1 children)

That’s a good point. She popped up after she changed my contact info to my new name, which I updated on FB a few weeks ago.

Though it did happen with another girl I was talking to last year and haven’t talked to since.

load more comments (1 replies)
[–] scifu@lemm.ee 9 points 1 year ago

And yet they can’t recommend a song that I would actually like.

[–] Holzkohlen@feddit.de 3 points 1 year ago (1 children)

But I don't see any ads. I use ublock on PC and mobile. I use only lemmy and mastodon and I have multiple apps to watch youtube ad free.
Well, I should probably say that the ads I do see, I see voluntarily. Like trailers for instance.

load more comments (1 replies)
load more comments (4 replies)
[–] TimeSquirrel@kbin.social 68 points 1 year ago* (last edited 1 year ago) (3 children)

Why are some of you STILL not using ad, tracker, and script blockers in 2023? This is basic internet shit. Wear protection and stop rawdogging it.

[–] Ducks@ducks.dev 43 points 1 year ago (2 children)

Even with all that disabled there are still ghost profiles of you built. If you shop online at all you are building a fingerprint without the need of trackers.

Even then, you should use adblockers to stop giving them money. Modern day social media is just targeted advertising, that is why they profile you. If you don't see ads, that information is useless to them.

[–] b3nsn0w@pricefield.org 3 points 1 year ago (1 children)

that's why i do everything that's transactional in an incognito window. i have plenty of non-incognito tabs but they're nearly all sites i log into on the regular such as lemmy. combine that with firefox's built-in privacy protections and ublock origin, which is a combo that absolutely wrecks a lot of tracking and browser fingerprinting scripts to begin with (i have actually done contract work for marketing communications people and it was crazy how many layers of defense i needed to peel back just to debug their shit) and most of that tracking becomes disjointed cookies that only span a single session each and are hella hard to correlate.

[–] nanoUFO@sh.itjust.works 6 points 1 year ago (1 children)

Incognito window doesn't do what you think it does. Also it doesn't stop browser fingerprinting, even tor itself doesn't really take a win there.

[–] b3nsn0w@pricefield.org 4 points 1 year ago (2 children)

yeah, the thing that stops browser fingerprinting on the threat level of ad companies is firefox's built-in protections (which are in fact stronger in incognito) and ublock origin, and umatrix, full script blocking, and probably prayers on tor's level.

what incognito does is it breaks apart your chain of regular cookies. those can still slip through a lot of these tools, especially when they're first-party, but they're also kinda low-tech because of being first party most of the time (while the third party ones are easily blocked by other tools). that way the trace you leave behind is not one long thing, but many small ones that are hard to connect.

incognito is just one layer of defense but it's an important one

load more comments (2 replies)
[–] spiderman@ani.social 3 points 1 year ago

What would you use for apps like discord and whatsapp?

load more comments (1 replies)
[–] foggy@lemmy.world 30 points 1 year ago (3 children)

I just did some volunteer work to help some flood wreckage.

We were using these generic ass storage totes to package shit up in and help people move out or whatever.

Me and like 5 other people all had ads for the generic totes.

I figure it was like "YO THAT GUY THAT BOUGHT 100,000 TOTES IS HANGING OUT WITH THESE GUYS, MAYBE THEY WANT 100,000 TOTES TOO??!

anyways welcome to the future it sucks.

[–] Misconduct@lemmy.world 9 points 1 year ago

I like how I bought a vacuum months ago and everything keeps advertising them at me. I already got one! How many damn vacuums do you people think someone needs? Because the answer is almost never more than one. If they're collecting my data they should also be well aware that there's no way in hell I'm dropping $1k on a Dyson lmao

[–] NevermindNoMind@lemmy.world 5 points 1 year ago (1 children)

That's hilarious, but more than likely that's exactly what happened. I listened to someone explain the process on a podcast recently, can't remember which one maybe the Vergecast or vox today explained. But the example they used is you go to a country club you hang out with a friend who just bought a Porsche or whatever. They use your phones location to know you are always going to this location and sticking within a few feet of this other phone, the owner of which has the new Porsche. Well they figure that's your friend and he's probably talking up his porche, and your in the right demographic to buy a Porsche and you haven't bought a new car in x years, so guess what now you get Porsche ads. So what you described perfectly fits that example, they figured you'd all be suckers for some totes.

[–] Misconduct@lemmy.world 4 points 1 year ago* (last edited 1 year ago) (1 children)

Shhhh!!! My husband still doesn't know it's my fault he's been getting manga ads and I can't make fun of him for having anime boyfriends if he finds out. Even worse. He'll be in a position to make fun of me AND he'll get to be smug about it. This is my life hanging in the balance here 🥺

load more comments (1 replies)
load more comments (1 replies)
[–] abraxas@lemmy.ml 26 points 1 year ago (1 children)

NGL this is driving me crazy. Without searching for things, just talking about them, they start showing up in ads. Even in places that don't have google/alexa speakers.

At this point, I'm reaching full-tinfoil and think they have a voice chip installed under my skinl...

[–] MIDIthrKID@lemmy.world 25 points 1 year ago (3 children)

One time I was in a car with some people, and the clouds looked really nice, and out loud I said "I wonder what kind of clouds those are? Are they like cumulus? I don't even know all the types of clouds" or something along those lines. About a minute later, I take my phone out to look it up and I type "What kind of" and the google auto-fill was "clouds are those" and I was like "There's absolutely no way that my phone is not listening to me at all times. I do not believe for one second that the most popular search is "What kind of clouds are those". That was very very specific to what I had just said out loud.

I'm usually not one for tinfoil hats, but this is very difficult to explain.

[–] Eabryt@lemmy.world 15 points 1 year ago (1 children)

The most likely situation is that it used the GPS data that it scrapes from you to recognize you're in a car. Then uses their internal knowledge to know that most of the time when other users are in cars and Google "what kind of" they are asking about clouds.

Still hoovering up way too much personal data.

[–] RushingSquirrel@lemmy.world 14 points 1 year ago (1 children)

Or that people around had already been googling this question very recently.

[–] Audbol@lemmy.world 3 points 1 year ago

Yeah it's definitely just regional popular searches for this situation

[–] FarFarAway@startrek.website 11 points 1 year ago (2 children)

I remember somewhere, I believe it was the congressional hearings where they called all the heads of the biggest companies to testify for something...a couple years ago...when Bozos refused to show.

Well, anyways, a congressman asked Zuckerberg why this happens because he doesn't appreciate them listening, through his phone microphone, to conversations hes having. Zuck replies that the algorithm knows you so well, that it pretty much predicts what your going to say at the exact time you say it...were definitely not listening to you from your phone speaker, he says, thats technology we just dont have.

Or something to that effect. 🤨

[–] RushingSquirrel@lemmy.world 5 points 1 year ago (1 children)

There are always a lot of reasons to see what we see on ads and suggestions without them having to listen to us. Try to do the test and talk about something completely random to you around your phone. Chances are you'll never get ads about it.
The algorithms are based on so many criterias and are so freaking good that it seems like the simplest answer is to listen to us. But with GPS, relationships, history, habits, emails/sms/messages, etc. it can be freaky how good the predictions can be. They are already "listening" in so many ways that are cheap to do, constant audio streaming is absolutely not cheap and not required.

load more comments (1 replies)
[–] abraxas@lemmy.ml 2 points 1 year ago (2 children)

Yeah. Only a Senator would be dumb enough to realize individualized predictive AI is harder tech than voice recognition.

load more comments (2 replies)
[–] Devolus@lemmy.world 8 points 1 year ago

Similar story with me. In my car with my friends. I have never listened to Bob Marley, nor his genre of music. I have never had a reason to look him up. Anyways, through or random conversations, we got to talking about him and wondering how he died. We came up with a few theories before I decided to grab my phone and Google it. I literally just pressed ‘H’ and wouldn’t you know it, the first suggestion was “How did Bob Marley die?” Needless to say I was creeped the fuck out after that

[–] Louisoix@lemmy.world 12 points 1 year ago

Also apple watching through the window and having "exclusive" rights to sell the same data.

[–] nonearther@lemmy.ml 8 points 1 year ago (3 children)

Uninstall Facebook, install AeroInsta and YouTube Revanced, and use DuckDuckGo

[–] VioletteRei@lemmy.world 7 points 1 year ago (3 children)

Is there a app like AeroInsta but just for Facebook Marketplace? Where I live, it's the only way people sell used things

[–] Saneless@lemmy.world 5 points 1 year ago (2 children)

How often do you use it? I'd just use a browser if possible

load more comments (2 replies)
load more comments (2 replies)
load more comments (2 replies)
[–] DaCrazyJamez@lemmy.world 3 points 1 year ago

I periodically say random product names or search for things id have no use for just to see how far and wide it goes....it's bad.

[–] Saneless@lemmy.world 3 points 1 year ago

One time a buddy and I were talking about cars, a Toyota supra came up. I haven't said that phrase since gran Turismo in the 90s. Ad the next day

[–] starman@programming.dev 3 points 1 year ago

I'm glad we meet here, on the fediverse 👍

[–] Fazoo@lemmy.ml 3 points 1 year ago

Wasting multiple options by repeating both companies twice...

load more comments
view more: next ›