Very close, but you should somehow represent the fact that the entire area around the close button - anything that isn't a black pixel - is a big "open a pop-up window to the advertiser's site" button.
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Website: I knew you wanted some boner pills!
We all know why.
Because you aren't using an ad blocker.
So you won't close the ad. Glad I could help.
OH THAT'S WHY
START
Whoever decided this should be the mobile “standard” should be dragged out back into the alley and shot.
And the x moves to a different solar system at the last possible second.
And even if you manage to hit it you are thrown in a slightly different looking add of the same thing, with a different x button. And guess what? Theres a third one right behind that x
And you have to wait for that close button to appear.
What's really fun is how YouTube has an X to remove the videogames (!?) it has. And tapping on it doesn't do anything other than change the buttons color for a split second.
I have an app on my phone that plays rain noises for sleeping. It occasionally shows ads, like one that popped up yesterday that featured three pruney old women talking about why they were voting for Trump. Not very remarkable except that above the ad was a fixed label that read "JEWS ARE DANGEROUS" and the close button was barely visible in the middle of this. Never been so afraid of missing that button.
yeah having to zoom it is a massive inconvenience