this post was submitted on 15 Jul 2024
9 points (100.0% liked)

MTG

1916 readers
40 users here now

Magic: the Gathering discussion

General discussion, questions, and media related to Magic: the Gathering that doesn't fit within a more specific community. Our equivalent of /r/magicTCG!

Type [[Card name]] in your posts and comments and CardBot will reply with a link to the card! More info here.

founded 1 year ago
MODERATORS
andrew@mtgzone.com
mike@mtgzone.com
9
Blogatog: While we continue to do Universes Beyond, the Magic in-universe sets also serve an important function. Having sets that don’t have to interface with outside partners has a lot of advantages. (markrosewater.tumblr.com)
submitted 3 months ago by mike@mtgzone.com to c/mtg@mtgzone.com
6 comments fedilink hide all child comments
 

I have a sales question. LOTR, I believe, is the best selling set of all time, right? And if I recall, the best selling commander set of all time is Fallout, behind that being Warhammer. Goes to imply the Marvel sets will likely be the next highest selling sets of all time, if not just behind LOTR. My question is, doesn't this show WOTC should mostly just pivot to UB as the new 'standard' with old planes as the less visited product?

While will continue to do Universes Beyond as there is an obvious audience, but the Magic in-universe sets (which we call “MIP sets”) also serve an important function. There are a lot of fans who love Magic’s IP, and having sets that we have don’t have to interface with outside partners has a lot of advantages.

you are viewing a single comment's thread
view the rest of the comments
[–] Eol@sh.itjust.works 7 points 3 months ago* (last edited 3 months ago)

Would be cool if the outside would stop interfacing with me.