this post was submitted on 17 Jun 2024
177 points (98.4% liked)
Firefox
17937 readers
36 users here now
A place to discuss the news and latest developments on the open-source browser Firefox
founded 4 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
Advertising can't be privacy preserving. What gives advertisement value is the fact that it's targeted.
Advertising signs next to a road are both targeted and privacy respecting, just like radio/tv.
That's a really good point.
However the company that Mozilla just purchased was about targeted advertisement campaigns.. "data-driven advertisements"
Yeah I'm aware, I just reacted to the general statement about advertising that was untrue imho.
They are worth nothing compared to targeted ads online that know your soul.
That's not what digital advertising is though.
The person I reacted to didn't talk about only digital advertising
Contextual ads can be privacy preserving. As in Netflix ads in a entertainment page. The problem is targeting the ad on people, and not on content.