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It's the same reason I made sure the security cameras on my house are visible from the street. People with bad intentions just move on to easier targets.
They may have seen the studies down on police forces who adopted cameras. They saw a drop in complaints against officers, as well as fewer escalations by the public against officers. Likewise, they're hoping this translates to retail.
Stores are already full of security cameras. Shoplifters are generally aware of this. I'm not sure what this adds to that. I suppose it keeps someone employed.
It's not for stopping theft, it's for intimidating workers
One massive MASSIVE problem with that logic. TJ Maxx/Marshalls employees don't have a pre-existing stigma as being known for beating and killing black people and getting away with it. These employees aren't known to single people out, harass them, stalk them, and make life hell for them.
So if the cops behavior changed because they'll be held accountable, it's not quite the same thing as store employees already surrounded by cameras, and always have been held accountable for their actions. If they wanted to use this for shoplifting purposes they'd hire more back of house people to actively monitor cameras, and more human security guards to react live as it happens to theft.
As it stands, all they're doing is getting yet another video angle of what they already have footage of. This time with a fisheye lense.
They do follow certain people around who may or not be of certain demographic representation.
no they don't.
they wear a hoodie. or a ball cap. or they have a package to block their face. or any of a hundred other ways of making a camera useless on the cheap.
Your highly visible cameras only tell them you can afford some good shit. I'm not saying you shouldn't have cameras- and they'll usually be visible if you know what to look for... it's kind of necessary for them to function... But cameras are not a deterrence, and neither are they an active element in your security. They are passive, and really only useful when dealing with insurance or explaining what actually happened in the first place.