Linux needs to grow. Stop telling people it's 'tech-y' or acting like you're more advanced for using it, you are scaring away people. Linux Mint can be used by a senile person perfectly.
Explain shortly the benefits, 'faster, more secure, easier to use, main choices of professionals and free'. Ask questions that let you know if they need to dual boot, 'do you use Adobe, anti-cheat games, or Microsoft Office', 'how new is your computer', 'do you use a Mac'.
And most importantly, offer to help them install.
They don't understand the concept of distros, just suggest Linux Mint LTS Cinnamon unless they're curious.
That's it, spread Linux to as many people as possible. The larger the marketshare, the better support we ALL get. We can fight enshittification. Take the time to spread it but don't force it on anyone.
AND STOP SCARING PEOPLE AWAY. Linux has no advertising money, it's up to us.
Offer family members or friends your help or copy and paste the below
how to install linux: 1) copy down your windows product key 2) backup your files to a harddrive 3) install the linux mint cinnamon iso from the linux mint website 4) use etcher (download from its website) to put the iso on a usb flash drive 5) go into bios 6) boot from the usb 7) erase the storage and install 8) press update all in the update manager 9) celebrate. it takes 15 minutes.
edit: LET ME RE-STATE, DO NOT FORCE IT ON ANYONE.
and if someone is at the level of ignorance (not in a derogatory fashion) that they dont know what a file even is genuinely dont bother unless theyre your parents cause youll be tech support for their 'how do i install the internet' questions.
I don't consider them computer users because they aren't using a computer (yes I know they're small computers but they operate in a different way).
If they want to use a personal computer, the thing with folders and stuff, they should learn how to use that, otherwise, if they don't want to learn, they probably are better off not using a computer and use something else instead, like the aforementioned phone. If they absolutely need to use a computer, then they should (in absence of training or teaching at school) at the very least try and figure out how they can and should interact with this tool that costed you a couple hundred €s.
I never was the average user, even when I considered myself a dumbass who knows absolutely nothing about how to use a computer I was still considered a tech genius by people around me simply because I knew how to download something like a minecraft mod and navigate some folders to move said mod in the correct folder or simply install programs, while most other people around me couldn't even tell the difference between the browsers and the file explorer.