this post was submitted on 14 Oct 2023
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These ad block users should be considered the cost of doing business and they should be careful with targeting them.
This kind of thing springs users into action to either find or use work arounds or create a alternative platform.
No one can create an alternative platform. Youtube costs far far, far too much to run. This is why everyone failed. Google subsidised it for what, 15 years? Before it got any level of profitability and even then, nof really. Google derives other value from it, like feeding data into their ad profiles, but no one else needs that.
It's also clear that workarounds will stop soon as Google has installed Web drm directly into chrome
People are already leaving chrome just for that reason. Google underestimates just how fast people will bail on a platform that goes off the rails.
Peertube already exists and it's better because a creator can host their own content without having to host everybody else's content and therefore keep the price manageable. If a creator absolutely blows up mega huge then people watching the same video at the same time will be sharing the video with peers and load balance
You'd be surprised how things can change, and quickly. It's not going to be a overnight win for another platform. It's going to have to start from the ground up, in probably a decentralized way, but it can happen.