this post was submitted on 03 Jul 2025
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I am very suspicious of the -26% Apple marketshare. It makes me feel like there's more to this than it seems at first. There's no way 26% of Apple users stopped using Apple devices within a year.
Edit: maybe it could be caused by a large user base increase that shifted the demographics, but this fast? And the PornHub bans across US states started only this year for the most part if I'm not mistaken, so it shouldn't affect this data?
They said in the report that they have grown marketshare in Asia and Africa, as less people use apple in those regions the percentage dropped.
2024 was the release of iOS 17.4, when Apple allowed third party browsers to use their own engine instead of WebKit/Safari as a layer beneath. So it could very well be that Firefox Mobile and Chrome Mobile on iOS don’t get registered as iOS Device in this survey due to their user agent.
No browser uses a different engine yet (presumably because Apple only allows them to offer this in the EU, under draconian conditions).
I was gonna say, I haven’t heard of any rewrites yet, and it is probably GDPR or some similar regulatory compliance.
This is only for iOS and the user agent will still report the OS as iOS. For macOS it was always possible to run third party web engines.
But we don‘t know how pornhub analyzes their data. All the other statistics don‘t support their statistic.
Even if true, that would only explain the difference for mobile users and not the decrease in mac os use.
I don't think third parties engine-based browsers are even available for iOS, given that Apple only allows that for EU users.