this post was submitted on 21 Jun 2025
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Enshittification
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What is enshittification?
The phenomenon of online platforms gradually degrading the quality of their services, often by promoting advertisements and sponsored content, in order to increase profits. (Cory Doctorow, 2022, extracted from Wikitionary) source
The lifecycle of Big Internet
We discuss how predatory big tech platforms live and die by luring people in and then decaying for profit.
Embrace, extend and extinguish
We also discuss how naturally open technologies like the Fediverse can be susceptible to corporate takeovers, rugpulls and subsequent enshittification.
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It’s this and it’s not. Chromebooks don’t give kids anywhere to explore outside of chrome and handheld devices provide a controlled environment. A lot of kids (and adults!) are operating with a tablet in place of a computer because the most intensive thing they need to do if they’re not gaming is word processing. It’s big tech overall and the internet shrinking down into like 3 companies.
As someone who lives and works online. I wish.
It seems super consolidated, right up until you start listing the "handful" of big vendors that run the Internet..... You get passed the first 3 or 4 big players and end up with a long list of "of yeah, these guys too"....
Alphabet, Meta, Amazon, Microsoft, CloudFlare, valve (and every other game publisher), Netflix, PayPal, Uber, Spotify, Apple, Yahoo (yes, they still exist), xitter, Rackspace, zoom, Dropbox, Etsy, Pinterest.....
The list is super long.
And that's just companies that people would have heard of. The companies that actually make the Internet work is a much longer list, and GoDaddy plays a surprisingly large role as well. There's also entire business sectors that most people aren't aware of, for network transit services, and interconnects.
It's a pretty deep topic.