me_irl

I'm also a millennial. I had a lot of classmates and friends whose boomer parents actively discouraged reading. I mean the whole stereotype of the weak nerd that just reads books and is being bullied for it is pretty old. A lot of my friends even back in elementary school had a TV in their bedroom the second cable/satellite TV became a thing here. I had classmates whose parents discouraged them from going to university or reading advanced books because that is for nerds and only working with your hands is real work. Matilda was written in 1988 and while the parents in that book were a caricature, I knew parents who'd scoff if their child read a book or dared talk about going to university.

The millennial children of these parents grew up to consume internet click bait and are now not teaching their kids to read books. The internet and smartphones definitely accelerated the problem, but it started much earlier.