Looking at their twitter this is haier Europe and haier US doesn’t block home assistant at all. I assume these repos are specific to haier Europe though.
homeassistant
Home Assistant is open source home automation that puts local control and privacy first. Powered by a worldwide community of tinkerers and DIY enthusiasts. Perfect to run on a Raspberry Pi or a local server. Available for free at home-assistant.io
They share a brand for mutual benefit. As far as I'm concerned, they can take the Electrolux and pyrex route and share the mutual pain of the other side being overly capitalist.
Haier & GE in the US can rebrand if they don't like the attention.
I'm trying to remember which company it was that sued their foreign trademark licensee because the partner chose to use inferior parts. The argument they used was that the partner damaged the global brand. It might not be relevant if the licensor is the one that's messing up here.