And Dollar General is part of the problem, constantly selling garbage-tier products that reek of planned obsolescence. Their entire business model relies on predatory practices that screw over the poorer US consumers they speak of.
Some good news: Dollar General's stock price has been tanking hard since around the end of 2022.
Edit: Also thanks OP for providing a paywall-free link, very much appreciated. I clicked the original link and thought "damnit, if only OP posted a link witho--oooooh, OP did!".